As the Marketing Specialist at Ignite Pizzeria, I lead campaign development from early planning through to execution and post-launch analysis across four locations, with a fifth on the way. My work spans in-store promotions, digital campaigns, and partnerships, all focused on driving real, measurable growth.

From concept to rollout, I’ve worked on a range of campaigns (a few highlighted below) that have contributed to increased order volume, higher average spend, and a stronger online presence across social channels.

Currently working remotely, I’ve also taken on a project management role, helping prepare the brand for the upcoming tourism season with FIFA coming to Vancouver this summer. This includes coordinating campaigns, partnerships, and on-the-ground readiness across locations.

Beyond campaigns, I’ve stepped into event planning as well, leading the launch of Ignite’s first retail product, the Gaia olive oil line. The event brought together influencers, VIPs, and loyal guests to celebrate the brand’s expansion into retail, creating both buzz and meaningful engagement around the launch.